The IDEAlliance G7 Master Qualification Program identifies creative, premedia and printing companies who have been trained to proof or print to G7 Neutral Print Density Curves and can meet print buyer requirements to produce proofs or printed output conforming to the metrics that reliably render brand images across print locations and different printing types. The qualification mark means that the printer uses modern technology based on colorimetry, and employ G7 process controls. G7 Masters bear the IDEAlliance seal of approval. Attaining G7 Master status is a competitive goal for those providing creative, premedia and printing services, worldwide.